LuvFree – a free dating site you can trust

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How it begins

There are many reasons why people create dating sites. Being a self-employed software engineer, Fedor never thought of working for the dating industry before. In 2006 he was asked to improve the soft for one of the well-known dating services. During his work on the site’s code, Fedor was shocked with the techniques used on the site. Almost all of female profiles were a fake. The site owners also created false accounts, and asked the software engineer to write a program delivering messages from non-existent hotties to new male users.

The site’s owners told that that program allowed them to motivate people to pay for the service and generate more income. Otherwise, they had to close the site. The service was also infected with various scam groups from worldwide, and the staff did nothing to protect their customers. They believed that scammers sending multiplied messages “helped” them

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